LUMENLet’s talk Content planning
Goals, themes and a calendar that give every post a reason to be there.
LUMEN / SOCIAL & CONTENTCASABLANCA · MOROCCO
More intention.
Better content.
Give your brand a voice people recognise. We connect the content plan, the visuals and the words so your channels tell one clear story.
THE DISCIPLINE
Social & content
Writing & publishing
Hooks, captions and hashtags with a consistent tone, followed by scheduling and publishing.
Creator-led content
UGC briefs, creator coordination and video review for content that feels at home in a social feed.
HOW WE APPROACH IT
From direction to delivery.
Get to know your brand
We look at your audience, page and goals to find the right content direction.
Build the calendar
We shape the themes and formats, prepare the creative and bring it together for approval.
Publish and learn
Content goes live, results are gathered and reporting informs the next round of work.
A FEW USEFUL ANSWERS
Before we get started.
Which platforms do you manage?
+
Essential and Growth cover Instagram and Facebook. Scale extends the channel mix to TikTok and Google as well.
Will we approve content before it goes live?
+
Client approvals and feedback are coordinated with Mery. The plan and review process are aligned during onboarding.
Is UGC included in the monthly packages?
+
UGC is listed as an addition at 500 MAD per video. The brief and exact deliverables are agreed before production.
YOUR NEXT CHAPTERSTARTS WITH A CONVERSATION.
Just shoot it.↗Photo. Video. Social. Ads. One creative partner.
Tell us about your project ↗